What are personas
Personas help you and your team maintain a consistent voice and message to make your content more useful to your audience. Knowing who you are talking to is an essential part of making sure your message works.
Multiple persona's may be created for a project/projects.
On the persona page you will get a list of all the personas you have created and brief details about them.
Click on one of the persona's and you will be given more details about them.
You can store as much information as you need in a persona. It is there to help you and your team understand who your audience is.